By: Meredith Pond The customer may not always be right, but they are the lifeblood of your business. Even if they're difficult to deal with, remember that if they're happy, your bottom line will be happy, too. Even the ones who complain can be turned around and made into repeat customers.
By: Paul McCord The business world is filled with myths, some of which have become guiding principles for many businesses. One of the most nefarious of these myths is currently all the rage: exceeding the customer's expectations.
By: C.J. Hayden Trying to get clients when you're not really sure what they need or want makes you an answer in search of a question. You're going to have to turn your key in an awful lot of locks before you find the one that it fits.