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10 Questions You Should Ask Before Producing Your Next Brochure
  By: Mary Sweeny
To make the most of your next brochure, here are ten questions to ask before going into production.

10 Reasons to Publish a Newsletter
  By: Ilise Benun
How newsletters can benefit your business.

Color Code Your Print Materials
  By: Kevin Nunley
People often ask me what colors sell best. There are no hard and fast rules about colors in marketing, but here are some things that seem to work again and again.

Creating a One Page Marketing Piece
  By: Robert Middleton
In these days of high stress and tight deadlines it seems people have less and less time to read, so it's useful to have the essentials of what you do on one page.

Design Postcards Online
  By: Kevin Nunley
For years the one big problem with postcards was you had to get someone to design them. Today you can design your own cards online.

Grab Attention With Case Studies
  By: Andrea J. Stenberg

To really grab attention with your marketing, you need to make your readers identify with your message. A powerful way to do this is with a case study.


Hidden Value Of Post Cards
  By: Maria Marsala
Post cards are inexspensive and friendly. In this techy world, set yourself apart by using postcards.

How to Make the Most of Your Business Card
  By: Ilise Benun
Tips for optimizing the value receive from your investment in business cards.

How To Use Cheap, Effective Postcards To Market Your Business, Organization, or Idea
  By: Ron Sathoff and Kevin Nunley
Cheap, effective postcards are a great way for a very small business to gradually build its customer base and sales. Postcards are also a good way to augment a larger company's print and broadcast campaigns. By following these simple tips, you can insure your postcard gets noticed and brings results.

How to Use Tip Sheets to Promote Your Business
  By: Ilise Benun
Learn how to distribute tips as a way of building customer and prospect trust.

Positioning with Testimonials
  By: Justin Donaton
Testimonials are nothing new, but unfortunately they are too often overlooked as a marketing technique. Assuming your sources are credible, testimonials provide more punch than your written work and will save you a hell of a lot of time.

Sell With Posters
  By: Kevin Nunley
Good marketing comes in all kinds of formats -- including low-cost posters.

Solving the No-Money Marketing Crunch
   How to get big results with super-cheap fliers
  By: Kevin Nunley
How to get big results with super-cheap fliers.

Success Story: Homemade Postcards
  By: Kevin Nunley
People react when they see a photo in their mail. The personalization stands out as something nice and different.

Use Several Brochures
  By: Kevin Nunley
It is often hard to cram all your important information into one brochure. Instead, offer several brochures in your mail package or handouts.


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Note: Searches will not find words, such as 'marketing', that appear in more than half of the articles or words less than five letters long.

 


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