By: Patricia Fripp, CSP, CPAE Networking is indispensable these days, but if you go to business events and no one remembers you afterward, you've wasted your time. Such contacts only work if you make yourself memorable.
By: Alvin Apple Before there were computers and the Internet, before television and radio, before phones and electricity, business people still had to find ways to promote their businesses. The promotional technique they used - networking - is still in practice today and it is probably the oldest, most accepted, and least expensive means of promoting yourself or your business.
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