New York Times bestselling author Donald Miller uses the seven universal elements of effective stories to teach readers how to dramatically boost how they connect with clients and develop their businesses.
Donald Miller’s StoryBrand procedure is a established solution to the struggle business leaders face when speaking about their companies. This revolutionary strategy for connecting with clients supplies readers with the ultimate competitive benefit, revealing the secret for helping their clients realize the compelling positive aspects of employing their products, concepts, or solutions. Constructing a StoryBrand does this by teaching readers the seven universal story points all humans respond to the true cause clients make purchases how to simplify a brand message so folks comprehend it and how to generate the most efficient messaging for web sites, brochures, and social media. No matter whether you are the advertising and marketing director of a multibillion dollar company, the owner of a modest business, a politician running for workplace, or the lead singer of a rock band, Creating a StoryBrand will forever transform the way you speak about who you are, what you do, and the unique value you bring to your customers.