Marketplace Research: The Procedure, Data, and Approaches Using Stata (Springer Texts in Company and Economics)

Marketplace Study: The Process, Data, and Methods Employing Stata (Springer Texts in Business and Economics)

Product Description

This book is an very easily accessible and comprehensive guide which assists make sound statistical decisions, carry out analyses, and interpret the final results speedily using Stata. It includes advanced coverage of ANOVA, issue, and cluster analyses in Stata, as properly as important regression and descriptive statistics. It is aimed at those wishing to know far more about the method, information management, and most generally employed techniques in industry research using Stata. 

The book provides readers an overview of the entire market study method from asking market study inquiries to collecting and analyzing information by signifies of quantitative techniques. It is engaging, hands-on, and contains several practical examples, tips, and suggestions that assist readers apply and interpret quantitative techniques, such as regression, element, and cluster evaluation. These strategies aid researchers provide firms with helpful insights.

Price tag: $82.51